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Patty Keiler

Patty Keiler is adept at making highly technical medical topics understandable for the public. She has extensive healthcare communications experience having worked on an array of programs for non-profit associations, hospitals and pharmaceutical companies. Her capabilities include strategic planning, drug approval and launch programs, crisis management, creative brainstorming, media relations and patient education initiatives.

 

Previously, Patty played an integral role in building a widely recognized and respected PR department at Northwestern Memorial Hospital (NMH), a 720-bed teaching hospital in Chicago. Her primary responsibilities were strategic planning and promotion related to Women’s Health, Neurology and Cardiology. She also prepared for and managed internal and external crisis situations.

 

Prior to Northwestern, Patty worked in the healthcare practice at Porter Novelli, a global PR agency. She worked on a variety of projects, including the launch of Boehringer-Ingelheim’s Mobic ®and media outreach for St. Jude Children’s Research Hospital. Patty’s passion for healthcare communications was sparked during an internship in the PR department at Children’s Hospital in Columbus, Ohio.

 

Skilled in media management, Patty has secured hundreds of feature stories in the press, including placements onWorld News Tonight,” “Today” and “Good Morning America,” as well as in The Wall Street Journal, USA Today and Associated Press. Patty also helped to produce award-winning medical programming for a partnership between NMH and NBC-5. Other projects include PBS’s “Mini-Med School TV,” Discovery Health’s “Birth Day” and Lifetime’s “WomenDocs.”

 

She has served on the public relations committee for the American Heart Association and recently was a featured speaker at the Public Relations Society of America's annual meeting in New York during a session titled "How to Build a World-Class PR Department."

Patty holds a bachelor of arts degree in communications, a minor in marketing and a thematic sequence in political analysis from Miami University of Ohio.  Patty is based in Chicago.

 

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